Secret Soft Launch

Paper Moon London


Jason Allen 21/09/23

Paper Moon London

Paper Moon London | An elegant Italian restaurant in the Old War Office

This story starts in Milan, in 1977.

A small restaurant called Paper Moon opens in the fashion district and, appropriately, soon becomes rather fashionable. But it somehow bucks that particular industry’s notoriously fickle whims, and manages to remain unwaveringly popular throughout the decades. How? Put simply, by being really, really good.

Well, now they’re opening a branch in London… and you can see just how good it is thanks to a secret, Nudge Member-only soft launch on October 10th & 11th, with a cool 50% off the food bill.

the owo

The venue they’ve picked to house their first UK foray is quite something, too. You’ll find it when it opens this October in the Old War Office, a huge neo-Baroque edifice of monumental grandeur slapped right in the centre of town at Westminster. Oh, and in case the name didn’t give it away, the place was literally used as the nation’s war office for the better part of a century. Politicians, military top brass, and humble spies used to stride these corridors. Speaking of, the intel suggests that the place is about to get about a dozen new bars and restaurants and Paper Moon is going to be at the vanguard of all of them.

The restaurant space itself is fitted out in a suitably smart & upscale style, with silver-grey seating, nice big windows (surrounded by what can only be described as a giant mirrored widow-frame), and a centrepiece olive tree growing out of a richly coloured marble bar.

Paper Moon

On the menu, you’ll find the kind of hight-end classic Italian fare that’s been fuelling happy Milanese diners for the last 45 years, with classics including their from beef and tuna tartares, as well as hearty Mediterranean monkfish, a traditional parmigiana, and fresh pasta ranging from stuffed ravioli to ribbons of pappardelle draped in bacon, tomato and cream sauce.

Of course there’ll be a suitably elegant cocktail bar to accompany all of this, as well as a cellars-worth of Italian wines…

…some of which might be a few year old, too.


NOTE: Paper Moon London is set to open in October. You can find out more at the website right here. Nudge Members are getting in for a pair of exclusive soft launches (with 50% off the food bill) on October 10th & 11th. See the Members’ Box at the top of this page for details. Not a Nudge Member yet? Sign up for a free trial here.

Paper Moon | The OWO, Whitehall, SW1A 2EU

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Paper Moon London

The OWO, Whitehall, Westminster, Central London, SW1A 2EU
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